Prateek Sarkar
User Experience Research Leader
Brooklyn based
Experience
2018-2023
Head of Research, Google for Education
Managed team of 10 researchers focused understanding the needs of Educators and Education Systems using Google technologies to positively impact learning and instruction vProducts include Google Classroom, Read Along, and Google Workspace for Education
2015-2018
Facebook/Meta
User Experience Research Manager
Led User Experience Research for Facebook’s Ads Measurement team. Managed a team of six researchers. Collaborated with Product, Design, Product Marketing and Engineering to design, execute and synthesize evaluative and generative research projects related to the many ways advertisers measure and optimize their Facebook ad campaigns
2014-2015
Managing Director, UX Resaerch
Led User Experience Research practice of The New York Times within the Consumer Insight Group. Managed a team of six researchers. Collaborated with Product, Design, Marketing and the Newsroom to design, execute and synthesize evaluative and generative research projects related to the many ways people experience the New York Times in digital and print.
2011-2013
VP, User Experience and Design
Led User Experience and Design practice of eMusic, an online music subscription service. Responsibilities included creative and strategic direction and oversight of all aspects of the eMusic experience. Led creative process, delivery and management of design team. Oversaw complete site redesign of eMusic.com, development of eMusic Android App and eMusic iOS App
2004-2011
Disney
User Experience Director
Led creative teams of Walt Disney Parks and Resorts Online, managing an organization of over 50 team members across User Experience disciplines: Information Architecture, Visual Design, Content Strategy, Copy, Media Production and User Research. Defined the long term creative and strategic vision for Walt Disney Parks and Resorts digital properties in collaboration with creative, technology, product management and senior management teams
EDUCATION
University of Michigan
The New York Times
eMusic.com
CONTACT
Let's chat! I'd love to talk to you about opportunities, ideas or just idle patter
Experience
2018-2023
Head of Research, Google for Education
Managed team of 10 researchers focused understanding the needs of Educators and Education Systems using Google technologies to positively impact learning and instruction vProducts include Google Classroom, Read Along, and Google Workspace for Education
2015-2018
Facebook/Meta
User Experience Research Manager
Led User Experience Research for Facebook’s Ads Measurement team. Managed a team of six researchers. Collaborated with Product, Design, Product Marketing and Engineering to design, execute and synthesize evaluative and generative research projects related to the many ways advertisers measure and optimize their Facebook ad campaigns
2014-2015
The New York Times
Managing Director, UX Resaerch
Led User Experience Research practice of The New York Times within the Consumer Insight Group. Managed a team of six researchers. Collaborated with Product, Design, Marketing and the Newsroom to design, execute and synthesize evaluative and generative research projects related to the many ways people experience the New York Times in digital and print.
2011-2013
eMusic.com
VP, User Experience and Design
Led User Experience and Design practice of eMusic, an online music subscription service. Responsibilities included creative and strategic direction and oversight of all aspects of the eMusic experience. Led creative process, delivery and management of design team. Oversaw complete site redesign of eMusic.com, development of eMusic Android App and eMusic iOS App
2004-2011
Disney
User Experience Director
Led creative teams of Walt Disney Parks and Resorts Online, managing an organization of over 50 team members across User Experience disciplines: Information Architecture, Visual Design, Content Strategy, Copy, Media Production and User Research. Defined the long term creative and strategic vision for Walt Disney Parks and Resorts digital properties in collaboration with creative, technology, product management and senior management teams
EDUCATION
University of Michigan
BA, Film and Video Studies
Earned degree in Film and Video, working in 16mm, 8mm and Video formats. Concentrated on screenwriting and film theory.
CONTACT
Let's chat! I'd love to talk to you about opportunities, ideas or just idle patter